Beth Friedman


Business Development Executive

(512) 501-3580

While studying at the Fashion Institute of Technology, Beth Friedman had her first taste of hospitality when participating in a public relations internship in London. The work focused on promoting and protecting several historic sites and tourism destinations and from day one she was hooked. When she returned home she was determined to create a career that involved seeing the world and helping others do the same and became a marketing professional for the travel industry promoting brands and experiences for hotels, resorts, cruise lines, tour operators, and destinations. Beth also served as a luxury travel advisor planning family vacations, honeymoons, ’trips of a lifetime’ and weekend getaways. 

Originally from New York, Beth moved to Santa Monica, CA while working with a travel industry media company. When she moved out of her beach home in 2012 it sparked an interest in vacation home rentals, so she created her first STR business hosting travelers from all over the world. This has translated well to her work at Walker Luxury Vacation Rentals and her ongoing interest in making a difference in the industry. 

Beth is a great home-cook, loves experimenting in the kitchen, and hosting friends and family. She sees food as another way to experience other cultures and will try anything once. 

Now settled in Austin with her family, Beth has established herself as a true advocate for the short term rental business. 

Beth’s motto is #calmisasuperpower and she maintains this in her life (most of the time) by living mindfully and meditating everyday.